Active Outdoor Sport provides events, a Lake Swim Centre, training and activity based holidays based around open water swimming, cycling, running and triathlon to motivate and inspire you.

Whether you love crazy physical challenges and getting the best out of yourself, or you just want to immerse yourself in the beautiful natural environment that is the Norfolk Broads and Waveney Valley, then we can provide the experience, the adventure and the challenge.

The main base for our activities is Fritton Lake Country Park, which includes the Fritton Lake Outdoor Swim Centre.  Here you can take part in open water swimming in the beautiful Fritton Lake from April through to October every year.

Our wide range of events in the area consists of duathlons, running, triathlons, aquathlons and open water swim events, and vary in distance so everyone can take part, from novices through to elite athletes!  We also offer structured coaching and training days, which can support your entry into a new challenging event, or can be tailored to suit individual training requirements.

Our Activity Holidays are based in Norfolk, and are based around cycling or open water swimming.  Norfolk is a beautiful UK holiday destination full of plentiful countryside and wildlife, relaxing waterways of the Norfolk Broads, and so, so much more.  What better way to explore the local area than on two wheels or by immersing yourself in the open water?